HRNSW announces new partnership with Racing and Sports

17 January 2024

Harness Racing New South Wales (HRNSW) is excited to announce a new partnership with Racing and Sports (ASX: RTH), a leading provider of digital form and analysis.

The partnership marks a significant step forward in offering contemporary form, race analysis, media and editorial services to enthusiasts on NSW harness meetings.
Available through a range of digital platforms and websites, Racing and Sports (RAS) will provide an array of enhanced services on NSW harness meetings to elevate the racing experience for audiences, which includes:
  • Delivery of comprehensive digital form for all HRNSW meetings, totalling up to 500 meetings per year. Digital form will be hosted on a dedicated HRNSW form page, seamlessly linked to the HRNSW website;
  • Digital Raceday Guides with Venue Buddy, including all Menangle Saturday fixtures, Carnival of Cups events and feature meetings;
  • Customers receiving weekly Menangle Saturday Best Bets, enhancing their wagering experience;
  • RAS will provide weekly Menangle race previews, as well as previews for all NSW Group 1 races and Carnival of Cups events;
  • Extensive promotion of Carnival of Cups meetings;
  • Podcasts and feature articles distributed across RAS website, newsletter, and social media platforms; and
  • Additional podcasts previewing HRNSW's selected feature races, providing valuable insights and analysis.
This partnership aligns with the recently announced 2024-2026 HRNSW Strategic Plan, offering digital form and media services to stakeholders, as HRNSW Chief Executive Peter Buckman explains.
“The RAS partnership not only enhances the quality of analysis and media we currently provide to our audience but also allows us to expose our product to a wider demographic of racing enthusiasts leveraging off the RAS social media and website user base, which currently receives an enviable 52 million page views on an annualised basis,” said Mr Buckman.
“We are thrilled to partner with RAS, a renowned and trusted name in the industry. Their expertise and capabilities will undoubtedly contribute to the growth and improvement of our services.
“Together, we look forward to delivering an enhanced racing experience to all our stakeholders.”
RAS services on NSW harness meetings will commence from February 1, with a soft launch for the Tamworth COC on January 26 where Venue Buddy will be available.